University of Pennsylvania

Neurons coordinate to fine-tune motor control

Whether it is playing a piano sonata or acing a tennis serve, the brain needs to orchestrate precise, coordinated control over the body's many muscles. Moreover, there needs to be some kind of feedback from ...

Feb 28, 2014
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Online comments can undermine anti-smoking PSAs

Commentary accompanying anti-smoking public service announcements (PSAs) in online forums like YouTube has an impact on the PSA's overall effectiveness. Both negative and positive comments accompanying PSAs degrade the persuasiveness ...

Jan 22, 2014
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