Psychology & Psychiatry

How advertisers seduce our subconscious

In 1957 Vance Packard's book The Hidden Persuaders shocked the world by revealing that messages exposed subliminally, below our level of perception, were able to increase sales of ice cream and Coke. The experiment he cited ...

10 hours ago
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Why we fall prey to misinformation

Even when we know better, we often rely on inaccurate or misleading information to make future decisions. But why are we so easily influenced by false statements such as "vaccinations cause autism" or "30 million illegal ...

Aug 23, 2016
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