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<title>Medical Xpress: Cornell Food &amp; Brand Lab in the news</title>
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<description>Medical Xpress provides the latest news from Cornell Food &amp; Brand Lab</description>

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     <title>Making fruit easier to eat increases sales and consumption in school cafeterias</title>
   	 <description>No matter how you slice it, cutting fruit into bite-sized pieces prompts children to eat more apples during lunchtime, according to a recent study by Cornell University researchers.</description>
     <link>http://medicalxpress.com/news/2013-04-fruit-easier-sales-consumption-school.html</link>
	 <category>Health</category>
	 <pubDate>Wed, 17 Apr 2013 16:41:16 EST</pubDate>
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     <title>Organic labels bias consumers perceptions through the 'health halo effect'</title>
   	 <description>The word &quot;organic&quot; can mean many things to consumers. Even so, the power of an organic label can be very strong: studies have shown that this simple label can lead us to think that a food is healthier, through what is known as the 'health halo effect'. But can this bias go further?</description>
     <link>http://medicalxpress.com/news/2013-04-bias-consumers-perceptions-health-halo.html</link>
	 <category>Health</category>
	 <pubDate>Mon, 01 Apr 2013 11:38:03 EST</pubDate>
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     <title>Just a bite: Considerably smaller snack portions satisfy delayed hunger and craving</title>
   	 <description>How much chocolate would you need to eat to be satisfied? Less than half as much as you think, according to this recently published Cornell University snacking study. Using chocolate chips, apple pie, and potato chips, researchers Ellen van Kleef, Mitsuru Shimizu, and Brian Wansink designed a study to determine if people who were given smaller portions of snack foods would feel hungrier or satisfied fifteen minutes after eating.</description>
     <link>http://medicalxpress.com/news/2013-01-considerably-smaller-snack-portions-hunger.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 29 Jan 2013 14:45:11 EST</pubDate>
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     <title>Small changes in eating prompts weight loss</title>
   	 <description>Making small easy changes to our eating habits on a consistent basis - 25 days or more per month - can lead to sustainable weight loss, according to research by Professor Brian Wansink in Cornell University's Food and Brand Lab. The challenge is to figure out which changes work for specific individuals and how to stick with changes long enough to make them second nature.</description>
     <link>http://medicalxpress.com/news/2012-12-small-prompts-weight-loss.html</link>
	 <category>Overweight and Obesity</category>
	 <pubDate>Wed, 19 Dec 2012 17:13:58 EST</pubDate>
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     <title>Combo-snacks of cheese and vegetables cut kids calories</title>
   	 <description>Want your children to be healthier snackers? A new Cornell study finds that serving children combined snacks of vegetables and cheese led them to eat 72 percent fewer calories—and be just as satisfied as those who were served only potato chips.</description>
     <link>http://medicalxpress.com/news/2012-12-combo-snacks-cheese-vegetables-kids-calories.html</link>
	 <category>Health</category>
	 <pubDate>Mon, 17 Dec 2012 13:30:02 EST</pubDate>
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     <title>How vegetables make the meal</title>
   	 <description>Parents may have some new motivations to serve their kids vegetables. A new Cornell University study, published in Public Health Nutrition, found that by simply serving vegetables with dinner, the main course would taste better and the preparer was perceived to be more thoughtful and attentive.</description>
     <link>http://medicalxpress.com/news/2012-11-vegetables-meal.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 27 Nov 2012 17:23:33 EST</pubDate>
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     <title>How food marketers can help consumers eat better while improving their bottom line</title>
   	 <description>Food marketers are masters at getting people to crave and consume the foods that they promote. In this study authors Dr. Brian Wansink, co-director of the Cornell University Center for Behavioral Economics in Child Nutrition and Professor of Marketing and Dr. Pierre Chandon, professor of Marketing at the leading French graduate school of business, INSEAD challenge popular assumptions that link food marketing and obesity.</description>
     <link>http://medicalxpress.com/news/2012-10-food-consumers-bottom-line.html</link>
	 <category>Health</category>
	 <pubDate>Thu, 11 Oct 2012 03:46:53 EST</pubDate>
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     <title>Attractive names sustain increased vegetable intake in schools</title>
   	 <description>The age-old parental struggle of convincing youngsters to eat their fruits and vegetables has some new allies: Power Punch Broccoli, X-Ray Vision Carrots—and a host of catchy names for entrees in school cafeterias. Cornell University researchers studied how a simple change, such as using attractive names, would influence elementary-aged children's consumption of vegetables.</description>
     <link>http://medicalxpress.com/news/2012-09-sustain-vegetable-intake-schools.html</link>
	 <category>Health</category>
	 <pubDate>Mon, 17 Sep 2012 04:35:29 EST</pubDate>
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     <title>Fast food restaurant lighting and music can reduce calorie intake and increase satisfaction</title>
   	 <description>Your mood for food can be changed by a restaurant's choice of music and lighting, leading to increased satisfaction and reduced calorie intake, according to a new study.</description>
     <link>http://medicalxpress.com/news/2012-08-fast-food-restaurant-music-calorie.html</link>
	 <category>Psychology &amp; Psychiatry</category>
	 <pubDate>Wed, 29 Aug 2012 16:25:46 EST</pubDate>
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</item>
<item>
     <title>Can branding improve school lunches?</title>
   	 <description>A popular marketing ploy with junk foods and other indulgent table fare can be an equally effective tool for promoting healthier eating in school cafeterias.</description>
     <link>http://medicalxpress.com/news/2012-08-branding-school-lunches.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 28 Aug 2012 14:36:57 EST</pubDate>
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     <title>Red potato chips: Segmentation cues can substantially decrease food intake</title>
   	 <description> To test the effect of food segmentation, 98 college students were given tubes of stacked potato chips to munch on while watching a movie in class. Red-colored potato chips had been inserted at regular intervals into some of the students' tubes of chips to act as visual dividers. Students who had their snack segmented reduced their consumption by more than 50 percent compared to those who had all yellow chips which translates to about 250 calories.</description>
     <link>http://medicalxpress.com/news/2012-07-red-potato-chips-segmentation-cues.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 24 Jul 2012 16:33:22 EST</pubDate>
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     <title>What would Batman eat? Priming children to make healthier fast food choices</title>
   	 <description>Popeye inspired a generation of growing Baby Boomers to eat its spinach. Today, role models such as Batman can prompt children to develop their own healthy eating habits, a recent Cornell University study finds.</description>
     <link>http://medicalxpress.com/news/2012-07-batman-priming-children-healthier-fast.html</link>
	 <category>Health</category>
	 <pubDate>Thu, 19 Jul 2012 10:15:59 EST</pubDate>
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