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     <title>Holding drivers' attention</title>
   	 <description>Each day, an average of nine people are killed in the United States and more than 1,000 injured by drivers doing something other than driving.</description>
     <link>http://medicalxpress.com/news/2013-05-drivers-attention.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 21 May 2013 06:14:56 EST</pubDate>
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     <title>Focus on STD, not cancer prevention, to promote HPV vaccine use</title>
   	 <description>The HPV vaccine can prevent both cervical cancer and a nasty sexually transmitted disease in women. But emphasizing the STD prevention will persuade more young women to get the vaccine, a new study suggests.</description>
     <link>http://medicalxpress.com/news/2013-05-focus-std-cancer-hpv-vaccine.html</link>
	 <category>Health</category>
	 <pubDate>Thu, 02 May 2013 11:42:11 EST</pubDate>
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     <title>Green food labels make nutrition-poor food seem healthy</title>
   	 <description>Green calorie labels may lead people to see nutrition-poor foods in a healthier light.</description>
     <link>http://medicalxpress.com/news/2013-03-green-food-nutrition-poor-healthy.html</link>
	 <category>Health</category>
	 <pubDate>Tue, 12 Mar 2013 08:50:01 EST</pubDate>
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     <title>Researchers find crime drama viewers more likely to aid sexual assault victims</title>
   	 <description>(Medical Xpress)—Viewers of primetime crime dramas, like NCIS, CSI or Law &amp; Order, are more inclined than non-viewers to see themselves intervening on behalf of the victim of a sexual assault, according to recent research at Washington State University.</description>
     <link>http://medicalxpress.com/news/2013-02-crime-drama-viewers-aid-sexual.html</link>
	 <category>Health</category>
	 <pubDate>Wed, 20 Feb 2013 02:10:00 EST</pubDate>
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     <title>During one of the earliest flu seasons, researchers share subtle strategy for promoting vaccination</title>
   	 <description>(Medical Xpress)— With the nation experiencing one of the earliest flu seasons since the winter of 2003, Matthew McGlone – an associate professor of advertising in The University of Texas at Austin's College of Communication – has discovered a subtle linguistic strategy for promoting vaccination.</description>
     <link>http://medicalxpress.com/news/2012-12-earliest-flu-seasons-subtle-strategy.html</link>
	 <category>Health</category>
	 <pubDate>Fri, 21 Dec 2012 15:07:34 EST</pubDate>
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     <title>Internet use can reduce fatalistic view of cancer</title>
   	 <description>Many Americans have fatalistic views on cancer prevention—they believe that getting cancer is a matter of luck or fate. Recent research, published in the Journal of Communication, found that people who use the internet to inquire about their health are more likely to have a positive outlook on cancer prevention and diagnosis.</description>
     <link>http://medicalxpress.com/news/2012-12-internet-fatalistic-view-cancer.html</link>
	 <category>Cancer</category>
	 <pubDate>Mon, 10 Dec 2012 12:45:39 EST</pubDate>
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     <title>Retweeted health messages may not be what the patient ordered</title>
   	 <description>(Medical Xpress)—People are more likely to trust health messages tweeted by doctors who have a lot of followers, but not the messages they retweet, according to researchers.</description>
     <link>http://medicalxpress.com/news/2012-09-retweeted-health-messages-patient.html</link>
	 <category>Health</category>
	 <pubDate>Wed, 26 Sep 2012 17:06:58 EST</pubDate>
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     <title>Researchers interview pro-anorexic bloggers for groundbreaking new study</title>
   	 <description>A groundbreaking new research study from Indiana University suggests there may be benefits to the controversial activities of &quot;pro-ana&quot; bloggers, the online community for people with eating disorders.</description>
     <link>http://medicalxpress.com/news/2012-08-pro-anorexic-bloggers-groundbreaking.html</link>
	 <category>Health</category>
	 <pubDate>Mon, 20 Aug 2012 09:24:43 EST</pubDate>
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     <title>Evaluating telephone calls to help glaucoma patients</title>
   	 <description>(Medical Xpress) -- Interactive telephone calls and tailored print materials helped glaucoma patients adhere to their treatment better, but not significantly as compared with a control group. The report on a randomized controlled clinical trial was published online first by the Archives of Ophthalmology, a JAMA Network publication.</description>
     <link>http://medicalxpress.com/news/2012-07-glaucoma-patients.html</link>
	 <category>Ophthalmology</category>
	 <pubDate>Thu, 12 Jul 2012 05:37:27 EST</pubDate>
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     <title>Beliefs about genes, God, can change health communication strategies</title>
   	 <description>Beliefs about nature and nurture can affect how patients and their families respond to news about their diagnosis, according to Penn State health communication researchers.</description>
     <link>http://medicalxpress.com/news/2012-03-beliefs-genes-god-health-strategies.html</link>
	 <category>Health</category>
	 <pubDate>Mon, 12 Mar 2012 10:49:34 EST</pubDate>
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     <title>Negative anti-smoking ads may overlook intended audience</title>
   	 <description>Younger adults who generally feel anxious tend to immediately avoid anti-smoking videos that describe how cigarettes can lead to death, disease and harm to others, before considering the message, according to a new University of Georgia study.</description>
     <link>http://medicalxpress.com/news/2011-11-negative-anti-smoking-ads-overlook-audience.html</link>
	 <category>Health</category>
	 <pubDate>Wed, 09 Nov 2011 10:07:37 EST</pubDate>
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     <title>Obesity stigma prevalent in online news coverage</title>
   	 <description>(PhysOrg.com) -- Obese individuals shown in online news images are frequently portrayed in a negative and stigmatizing way, according to a study from the Rudd Center for Food Policy and Obesity at Yale University.  The study is published online in the Journal of Health Communication.</description>
     <link>http://medicalxpress.com/news/2011-05-obesity-stigma-prevalent-online-news.html</link>
	 <category>Health</category>
	 <pubDate>Fri, 06 May 2011 08:03:55 EST</pubDate>
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