Psychology & Psychiatry

Anti-smoking TV ads should use anger, study suggests

Anti-smoking television advertisements that appeal to viewers' emotions are more persuasive when they use anger rather than sadness, a Dartmouth-Cornell study suggests.

Psychology & Psychiatry

Master your anger—or at least try to understand it

Misery is psychology's stale bread and rancid butter. The field heaps attention on sadness, fear and anxiety, and their psychiatric cousins depression, phobia and neurosis.

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