New research shows that neuromuscular changes during pregnancy lead to bouts of lower-back pain and not an increase in the lumbar curvature, as has traditionally been thought
Sep 10, 2018
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A dress with optical illusion patterns such as stripes or color blocking can alter how women see their bodies, according to a new study by a Florida State University researcher.
Dec 1, 2016
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The 'Müller-Lyer illusion' is not a phenomenon that sounds familiar to many people. However, most of us have seen the image of two arrow-like lines, one with normal arrowheads at each end and the second with inverted arrows ...
Nov 9, 2016
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Ever see something that isn't really there? Could your mind be playing tricks on you? The "tricks" might be your brain reacting to feedback between neurons in different parts of the visual system, according to a study published ...
Mar 30, 2016
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If the price of a product is reduced, willingness to buy increases – the product appears cheaper even though it is perhaps still too expensive. Our perception of the world is therefore often relative: we compare what we ...
Dec 4, 2015
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If your eyes deceive you, blame your brain. Many optical illusions work because what we see clashes with what we expect to see.
Jul 1, 2015
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Ludwig Maximilian University of Munich researchers have shown that virtual optical stimuli can lead to aftereffects that significantly alter our perception of self-motion. This finding has implications for safe use of emerging ...
Nov 25, 2014
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Our tendency to create false memories could be related to our ability to learn rules according to research from Queen Mary University of London (QMUL).
Sep 24, 2014
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Using a 144-year-old optical illusion, Western researchers have determined drinking the legal limit of alcohol impairs some aspects of vision by 30 per cent.
Jan 15, 2014
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Some optical illusions look like they're in motion even though the picture is static. A new map of the fly brain also suggests motion—or at least how the fly sees movement. The new research, published in the August 8 issue ...
Aug 7, 2013
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