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Observing live gene expression in the body

Most of our physiological functions fluctuate throughout the day. They are coordinated by a central clock in the brain and by local oscillators, present in virtually every cell. Many molecular gearwheels of this internal ...

Jun 30, 2013
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Neuromarketing

Marketers are using neuroscience to create advertising which speaks directly to your brain.

Aug 28, 2012
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