Psychology & Psychiatry

Brain signals can predict how often a news article is shared online

For years, researchers at the Communication Neuroscience Lab at the Annenberg School for Communication and their partners have been studying why some information, like news articles or memes, get shared widely online. More ...

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Social media

Social media is online content created by people using highly accessible and scalable publishing technologies. Social media is a shift in how people discover, read and share news, information and content; it's a fusion of sociology and technology, transforming monologues (one to many) into dialogues (many to many) and is the democratization of information, transforming people from content readers into publishers. Social media has become extremely popular because it allows people to connect in the online world to form relationships for personal, political and business use. Businesses also refer to social media as user-generated content (UGC) or consumer-generated media (CGM).

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