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Journal of Consumer Research

The Journal of Consumer Research publishes scholarly research that covers empirical, theoretical, and methodological aspects of research on consumer behavior, spanning a broad range of fields including psychology, marketing, sociology, economics, anthropology, and communications. It is published by the University of Chicago Press.

Publisher

University of Chicago Press

Country

United States

History

1974-present

Website

http://jcr.wisc.edu

Some content from Wikipedia, licensed under CC BY-SA

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Research raises questions about how eager people will be to receive COVID-19 vaccine

Sep 11, 2020

Cutting calories? Budget by meal, not by day

Aug 29, 2019

People tend to choose impractical and ineffective approaches to tasks and deadlines, studies find

Jun 1, 2018

Can laughter make our lives better? Researchers say yes

Apr 12, 2018

Now or later: How taste and sound affect when you buy

Jun 28, 2017

Better memory makes people tire of experiences more quickly

May 1, 2017

The strange effects of thinking healthy food is costlier

Dec 19, 2016

There's a science to gift giving—experiences are better than material items

Dec 15, 2016

For sensation-seekers, the color red can elicit rebelliousness, study finds

Aug 17, 2016
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