The Obama administration says starting this weekend, consumers can get an early peek at 2015 premiums and plans under the president's health law.

Open enrollment starts Nov. 15, a week from Saturday. But Lori Lodes, spokeswoman for HealthCare.gov, said Friday that will be able to "window shop" for before then.

The lack of such a feature was one of the initial problems last year for HealthCare.gov.

Most e-commerce sites allow people to browse anonymously and don't require account creation until consumers are ready to buy. As originally designed, the Obama administration's website worked the opposite way, overloading the balky system.

Consumers will have to set up an account—or go back to their existing account—to enroll in a plan for 2015.