Psychology & Psychiatry

Psychology behind why your mom may be the mother of all heroes

Each May, the United States celebrates Mother's Day, and for good reason. According to surveys I've conducted, over 25% of Americans cite their mother as their number one hero. Fathers come in a distant second at 16%.

Psychology & Psychiatry

Heroes and villains influence what you buy

Stories about villains and heroes have captured the human imagination for centuries, and now those characters are ubiquitous on the packages and labels of products. But do these characters influence whether people are willing ...