Neuroscience

How the brain creates the 'buzz' that helps ideas spread

(Medical Xpress)—How do ideas spread? What messages will go viral on social media, and can this be predicted? UCLA psychologists have taken a significant step toward answering these questions, identifying for the first ...

Psychology & Psychiatry

Small 'neural focus groups' predict anti-smoking ad success

Brain scans of a small group of people can predict the actions of entire populations, according to a new study by researchers from the University of Michigan, the University of Oregon and the University of California at Los ...

Diseases, Conditions, Syndromes

Pakistan becomes first country to launch new typhoid vaccine

Pakistan has become the first country in the world to introduce a new typhoid vaccine, officials said Friday, as the country grapples with an ongoing outbreak of a drug-resistant strain of the potentially fatal disease.

Health

Dodgy patient treatment: It's not us, it's them, say the experts

Patients might not be getting the best advice about which treatments do or don't work, according to our study published today. We found professional societies are more likely to call out other health professionals for providing ...

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