Health

Soft drink companies copy tobacco playbook to lure young users

Tobacco conglomerates that used colors, flavors and marketing techniques to entice children as future smokers transferred these same strategies to sweetened beverages when they bought food and drink companies starting in ...

Health

Big Tobacco goes after the young in developing markets

A number of revelations have surfaced recently about the activities of Big Tobacco companies in markets across the developing world. One investigation by Reuters revealed how Philip Morris International has been targeting ...

Health

Poor countries are hardest hit by tobacco marketing

People living in poor countries are exposed to more intense and aggressive tobacco marketing than those living in affluent countries, according to a study authored by researchers from our Tobacco Control Research Group (TCRG) ...

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