Psychology & Psychiatry

What can Facebook learn about you from just one click?

How effective is psychological targeting in advertising? Dr Sandra Matz, a former PhD student at Cambridge now based at Columbia University, and her co-authors, including Dr David Stillwell from the Cambridge Psychometrics ...

Health

Facebook's lure the same for young and old

(HealthDay)—Older adults are joining Facebook in large numbers for the same reasons as kids and younger adults—to develop social connections, a new survey finds.

Psychology & Psychiatry

Facebook's effect on how we feel about ourselves

Women in their mid-30s to mid-40s are the most likely to feel dissatisfied with the way they look after using Facebook, a new University of Auckland study shows.

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