Medical economics

Exploring the role of marketing in disrupted health care markets

Researchers from Duke University, University of New South Wales, University of Wisconsin, and University of Washington published an editorial for the Journal of Marketing that calls for marketing to tackle the challenges ...


WHO says AI can transform health care if understood properly

Artificial Intelligence has the potential to transform health treatment but rapid roll-out without fully understanding how AI performs could end up harming patients, the World Health Organization said on Thursday.

Health informatics

Artificial intelligence could reduce barriers to tuberculosis care

A new study led by faculty at the University of Georgia demonstrates the potential of using artificial intelligence to transform tuberculosis (TB) treatment in low-resource communities. And while the study focused on TB patients, ...

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