News tagged with alcohol marketing


Underage youth drinking concentrated among small number of brands

A relatively small number of alcohol brands dominate underage youth alcohol consumption, according to a new report from researchers at the Boston University School of Public Health and the Center on Alcohol Marketing and ...

Addiction created Feb 11, 2013 | popularity not rated yet | comments 0

Alcohol marketers use drinker identity and brand allegiance to entice underage youth

While exposure to alcohol marketing is prevalent, and associated with both initiation and progression of alcohol use in underage youth, exactly how it works is not well understood. A new study of alcohol-specific cognitions ...

Addiction created Dec 14, 2012 | popularity 5 / 5 (1) | comments 0

Alcohol advertising standards violations most common in magazines with youthful audiences

The content of alcohol ads placed in magazines is more likely to be in violation of industry guidelines if the ad appears in a magazine with sizable youth readership, according to a new study from the Center on Alcohol Marketing ...

Health created Aug 08, 2012 | popularity not rated yet | comments 1

Energy drinks linked to substance use in musicians, study shows

(Medical Xpress) -- Frequent use of energy drinks is associated with binge drinking, alcohol-related social problems and misuse of prescription drugs among musicians, according to researchers at the University ...

Health created Jun 16, 2011 | popularity 3 / 5 (2) | comments 0

British children more exposed to alcohol promotion than adults: Experts call for urgent changes

Children in Britain are more exposed to alcohol promotion than adults and need much stronger protection, warn experts on BMJ website today.

Health created Mar 01, 2013 | popularity not rated yet | comments 0

Harmful effects of ultra-processed food and drink industries should be regulated

An international analysis of food, drink, and alcohol industry involvement in NCD policies shows that despite the common reliance on industry self-regulation and public-private partnerships to improve public health, there ...

Health created Feb 11, 2013 | popularity 3 / 5 (2) | comments 0

Binge drinking: A new approach needed

A new study from the Journal of Marketing Management suggests that the UK's alcohol problem will continue to worsen until the availability and cultural presence of alcohol is subject to stricter controls.

Addiction created Jan 04, 2013 | popularity not rated yet | comments 0

US, EU alcohol marketers adopt new code of conduct

Leading distillers in the United States and Europe on Friday will enact new social media marketing guidelines they said would promote responsible drinking.

Health created Sep 30, 2011 | popularity not rated yet | comments 0