Health
CDC readies latest graphic anti-smoking ads
(HealthDay)—Amanda, a 30-year-old who smoked during her pregnancy, wants people to know how important it is to keep trying to quit the dangerous habit.
Jun 24, 2014
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Page 26 - News tagged with ads
Health
Cancer center ads focus on emotions more than facts, study finds
(HealthDay)—TV and magazine ads for U.S. cancer centers are heavy on emotional appeal, but light on the facts that patients need to know, a new study finds.
May 27, 2014
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Psychology & Psychiatry
Anti-smoking TV ads should use anger, study suggests
Anti-smoking television advertisements that appeal to viewers' emotions are more persuasive when they use anger rather than sadness, a Dartmouth-Cornell study suggests.
Apr 29, 2014
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Alzheimer's disease & dementia
New therapeutic target discovered for Alzheimer's disease
A team of scientists from the University of California, San Diego School of Medicine, the Medical University of South Carolina and San Diego-based American Life Science Pharmaceuticals, Inc., report that cathepsin B gene ...
Mar 18, 2014
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Psychology & Psychiatry
Future tension: Mad enough to tax soda
(Medical Xpress)—Simply reading about a future marketing campaign – a plan to pitch sugary soda to kids using NBA basketball and hip-hop music themes – makes some adults mad enough to slap a tax on soda.
Feb 12, 2014
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Other
Canadian medical journals lead way in drug ads, study finds
(Medical Xpress)—Canadian medical journals feature five times more pharmaceutical ads than journals in the United States and Britain, according to a new study involving a Rhodes Scholar from the University of Alberta.
Jan 14, 2014
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Overweight & Obesity
TV ads nutritionally unhealthy for kids, study finds
The nutritional value of food and drinks advertised on children's television programs is worse than food shown in ads during general air time, according to University of Illinois at Chicago researchers.
Dec 17, 2013
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Alzheimer's disease & dementia
Enzyme BACE1 may be important in predicting onset of Alzheimer disease
The critical enzyme beta-secretase1 (BACE1) is known to be elevated in brains with sporadic Alzheimer disease (AD). Scientists have now found increased levels of BACE1 in brains with mild cognitive impairment (MCI), suggesting ...
Dec 12, 2013
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Psychology & Psychiatry
Women find sexually explicit ads unappealing—unless the price is right
Sexual imagery is often used in magazine and TV ads, presumably to help entice buyers to purchase a new product. But new research suggests that women tend to find ads with sexual imagery off-putting, unless the advertised ...
Dec 4, 2013
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Alzheimer's disease & dementia
New compound inhibits cognitive impairment in animal models of Alzheimer's disease
The novel compound IRL-1620 may be useful in treating Alzheimer's disease (AD) as it has been shown to prevent cognitive impairment and oxidative stress in animal models. This research is being presented at the 2013 American ...
Nov 13, 2013
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