Neuroscience

Can sounds trick the brain into perceiving your body differently?

(Medical Xpress) -- Have you ever found yourself paying attention to the sound of your footsteps when walking down a quiet corridor? Or perhaps you enjoy creating rhythmic patterns by tapping on a surface? Almost every bodily ...

Psychology & Psychiatry

Marketing is more effective when targeted to personality profiles

Advertisers spend enormous amounts of time and money attempting to tailor their advertising campaigns to the needs of different demographic groups. After all, the concerns of first-year college students are going to be different ...

Neuroscience

Holograms reveal brain's inner workings

Like far away galaxies, powerful tools are required to bring the minute inner workings of neurons into focus. Borrowing a technique from materials science, a team of neurobiologists, psychiatrists, and advanced imaging specialists ...

Medical research

Griffith's 3-D microscopy a research breakthrough

The understanding of diseases such as Parkinson's and Alzheimer's is set to take a step forward following groundbreaking technology at which will enable cell analysis using automated 3D microscopy.

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