McDonald's to post calories for its menu

September 12, 2012

First they began offering salad, then they added fruit. On Wednesday, McDonald's announced it would put something else on its menu to help customers watching their waistlines: calorie counts.

The fast food giant said that starting next week, it will begin listing calorie information at its more than 14,000 restaurants and drive-through windows across the United States.

"At McDonald's, we recognize customers want to know more about the content of the food and beverages they order," said Jan Fields, president of McDonald's USA.

"As a company that has provided for more than 30 years, we are pleased to add to the ways we make nutrition information available to our customers and employees," she said in statement.

McDonald's over the years has come under fire for offering too few healthy menu items at a time when obesity, the number one public health scourge in the United States, afflicts one in three Americans.

The company on Wednesday announced additions to its menu that it said would give consumers more wholesome choices, without mentioning the obesity issue as such.

America's most popular restaurant, McDonald's serves more than 25 million customers every day.

The company said the new menu offerings would include more fruit and vegetables such as and in season, and that it would also add more grilled chicken items.

But the changes coincide with additions to the chain's most calorie-laden fare with menu items such as the Angus Bacon and Cheese hamburger, which serves up a hefty 790 calories.

McDonald's also this year began offering its mammoth, super-sized for the same $1 price as its smallest beverages, at a time when sugary beverages have been fingered as a main culprit for everything from America's increasing girth to an epidemic of diabetes.

Nevertheless, food and nutrition experts were encouraged by the decision to post the calorie count of its , although some said they suspected they were prompted by an awareness that mandatory guidelines from the federal Food and Drug Administration (FDA) will soon go into effect making such postings mandatory for most large retail establishments.

"My guess is that they are doing this because they think they will have to as soon as the FDA rules come out," Marion Nestle, a professor of nutrition and public health at New York University, told AFP.

"I want to see how they do it before breaking into applause," she said.

Explore further: Michelle Obama happy with McDonald's menu shift

Related Stories

Michelle Obama happy with McDonald's menu shift

July 26, 2011
US fast-food giant McDonald's unveiled a revamped menu Tuesday in a move to offer healthier options and join the fight against obesity, drawing praise from First Lady Michelle Obama.

Study looks at NYC fast-food menu calorie counts

July 27, 2011
Like any fitness program, it works only if you pay attention to it. A new study on New York City's effort to encourage healthy eating by posting calorie counts on menus shows that it worked for about one in six customers ...

Fast-food menu calorie counts legally compliant but not as helpful to consumers as they should be

February 23, 2012
Calorie listings on fast-food chain restaurant menus might meet federal labeling requirements but don't do a good job of helping consumers trying to make healthy meal choices, a new Columbia University School of Nursing (CUSON) ...

Recommended for you

Newly deciphered vitamin D regulatory pathway opens doors to clinical research

August 21, 2017
Biochemists at the University of Wisconsin–Madison have deciphered the molecular mechanisms that underpin how the synthesis of the active form of vitamin D is regulated in the kidney, summing up decades of research in this ...

Clay-based antimicrobial packaging keeps food fresh

August 21, 2017
Sometimes it seems as if fresh fruits, vegetables and meats go bad in the blink of an eye. Consumers are left feeling frustrated, often turning to less expensive processed foods that last longer but are less nutritious. Now ...

Despite benefits, half of parents against later school start times

August 18, 2017
Leading pediatrics and sleep associations agree: Teens shouldn't start school so early.

Doctors exploring how to prescribe income security

August 18, 2017
Physicians at St. Michael's Hospital are studying how full-time income support workers hired by health-care clinics can help vulnerable patients or those living in poverty improve their finances and their health.

Schoolchildren who use e-cigarettes are more likely to try tobacco

August 17, 2017
Vaping - or the use of e-cigarettes - is widely accepted as a safer option for people who are already smoking.

Federal snack program does not yield expected impacts, researchers find

August 17, 2017
A well-intentioned government regulation designed to offer healthier options in school vending machines has failed to instill better snacking habits in a sample of schools in Appalachian Virginia, according to a study by ...

0 comments

Please sign in to add a comment. Registration is free, and takes less than a minute. Read more

Click here to reset your password.
Sign in to get notified via email when new comments are made.