Cornell Food & Brand Lab

The Food and Brand Lab is a non-profit research facility at Cornell University which focuses on why people buy and eat the foods they do in the quantities they do. The stated mission of the Lab is to "Conduct top level academic research that enables consumers to use food to help them 'to be what they want to be' -- this could involve eating less, eating better, or enjoying food more." By focusing on behavioral and psychological explanations as to why people overeat and why they have the food preferences they have, the Lab aims at helping individuals and health care providers change food-related behaviors and improve health. The Lab is the main force behind the Small Plate Movement, which is encouraging consumers to use smaller dinner plates in their homes and is encouraging restaurants to use smaller plates in their restaurants.

Some content from Wikipedia, licensed under CC BY-SA

Smarter lunchrooms innovators

School food service directors are the gatekeepers of child nutrition for over 30 million students nationwide, thus having a tremendous opportunity to help instill healthy eating habits among our youth through the no-cost ...

Oct 12, 2016
popularity0 comments 0

Historical love-affair with indulgent foods

Our desire for indulgent meals may be over 500 years old. A new analysis of European paintings shows that meat and bread were among the most commonly depicted foods in paintings of meals from the 16th century.

Jul 26, 2016
popularity3 comments 0

Nudging health in food pantries

Grocery stores and cafeterias successfully nudge selection of target foods, but can this same strategy be used to encourage food pantry clients to select target healthful foods? In a new study published in the Journal of ...

May 17, 2016
popularity0 comments 0