Journal of Consumer Research

The Journal of Consumer Research publishes scholarly research that covers empirical, theoretical, and methodological aspects of research on consumer behavior, spanning a broad range of fields including psychology, marketing, sociology, economics, anthropology, and communications. It is published by the University of Chicago Press.

Publisher
University of Chicago Press
Country
United States
History
1974-present
Some content from Wikipedia, licensed under CC BY-SA

Low-calorie restaurant menus: Are they making us fat?

Depending on our food cravings, the number of items served, and even the time of day, ordering a meal at a restaurant often requires a "narrowing down" decision making process. According to a new study in the Journal of Co ...

Apr 15, 2014
popularity not rated yet | comments 0

Eat dessert first? It might help you control your diet

Consumers watching their diet should pay close attention to the amount of unhealthy foods they eat, but can relax when it comes to healthier options, according to a new study in the Journal of Consumer Research.

Sep 11, 2012
popularity 5 / 5 (1) | comments 0